Privacy Policy
Effective date: 2025-10-31
Last updated: 2025-10-31
CrossBorder Advisor Hub (“we”, “our”, “us”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and protect personal information when you request our free 401(k) guide, sign up for a follow-up call, become a client, or use our website and services.
Please read this policy carefully. If you have questions, contact us at [email protected]
1. What information we collect
We collect information you provide directly and information collected automatically.
Information you provide directly
Contact details: full name, email address, phone number, country of residence
Basic pension information: whether you hold a US/UK pension, and a pension-value range (if you choose to provide one)
Optional scheduling preferences: best time to call
Communications: messages, notes, recordings of calls (if you consent), and any documents you upload (only where necessary and secure)
Marketing preferences and consents you explicitly provide
Information collected automatically
Usage and device data: IP address, browser type, pages visited, referral URL, device identifiers, and other analytics collected via cookies and similar technologies
Technical logs necessary to deliver services and protect our systems
2. How we use your information
We use personal information to:
Send the free guide and other requested materials
Contact you to schedule and perform follow-up calls and eligibility checks
Provide, operate, and improve our services and customer support
Comply with legal, regulatory, and auditing obligations
Detect, prevent, and respond to fraud, abuse, or technical issues
Send marketing communications where you have consented; you may opt out at any time
We do not require detailed financial account numbers, bank details, or credit card information to download the guide. Any sensitive financial data requested later will be collected only where necessary and via secure channels after you provide explicit consent.
3. Legal bases for processing (EU/UK/EEA)
Where applicable (e.g., GDPR), our legal bases include:
Your consent (e.g., to receive the guide or marketing communications)
Performance of a contract (providing the guide and follow-up services you requested)
Legitimate interests (business development, fraud prevention, and improving services), balanced against your rights and freedoms
Legal obligations (complying with regulations)
4. Sharing your information
We may share personal data with:
Service providers who perform functions on our behalf (email delivery, hosting, scheduling, analytics, CRM). They are contractually required to protect your data.
Affiliates or partners only when necessary to deliver the service you requested and only with your consent where required.
Legal authorities if required by law, court order, or to protect the rights, safety, or property of CrossBorder Advisor Hub, our users, or others.
Business transfers in the event of a merger, acquisition, or sale of assets — notice will be provided where required.
We do not sell personal data for money. If this policy changes, we will update this document and notify you where required.
5. International transfers
CrossBorder Advisor Hub may transfer data to service providers or partners located in countries outside your country of residence. Where required by law, we use safeguards such as standard contractual clauses, data transfer agreements, or rely on adequacy decisions.
6. Data security
We implement reasonable administrative, technical, and physical safeguards to protect personal information. These include access controls, encrypted data storage and transmission where appropriate, and regular security reviews.
No internet transmission or storage system is 100% secure. We cannot guarantee absolute security, but we maintain industry standard protections.
7. Data retention
We retain personal data only as long as necessary for the purposes described (e.g., to deliver the guide, follow up calls, fulfill contractual or legal obligations). Typical retention periods:
Marketing leads and guide recipients: up to 2 years (unless you ask us to remove earlier)
Client records and files: up to 7 years for compliance and tax/regulatory reasons
Log and security data: retention varies for operational/incident response needs
If you request deletion, we will remove your data unless retention is required by law or to complete legitimate business obligations.
8. Your rights (where applicable)
Depending on your jurisdiction, you may have rights including:
Access to the personal data we hold about you
Correction of inaccurate or incomplete data
Deletion (right to be forgotten) subject to legal exceptions
Restriction of processing in certain cases
Portability to obtain a copy of your data in a structured format
Object to processing based on legitimate interests or direct marketing
Withdraw consent where processing is based on consent
To exercise your rights, email [email protected]. We may require identity verification. We will respond within applicable legal timeframes.
9. Cookies and similar technologies
We and our service providers use cookies and similar tracking tools for website functionality, analytics, and advertising. You can manage cookie preferences through your browser or via our cookie banner (if present). Blocking cookies may affect site functionality.
10. Third-party links and services
Our site may include links to third-party sites or services (e.g., scheduling tools). We are not responsible for their privacy practices. Review their privacy policies before sharing personal information.
11. Children
Our services are not directed to children under 16 (or the local age of consent). We do not knowingly collect personal data from children. If you believe we have collected such data, contact us to request deletion.
12. Updates to this policy
We may update this Privacy Policy from time to time. The “Effective date” above will reflect the latest version. Significant changes will be communicated by posting notice on our site or by other means if required.
13. Contact us
If you have questions, complaints, or want to exercise your rights, contact:
Privacy team
CrossBorder Advisor Hub
Email: [email protected]
Address: 71-75 Shelton Street, Covent Garden, London, United Kingdom
If you are in the EU/EEA/UK and are not satisfied with our response, you may have the right to lodge a complaint with a supervisory authority.